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Position: Marketing Manager

Location: FIT4MOM Home Offices in San Marcos, CA

Job Description:

As a marketing manager, you will manage the company’s communication through the following key channels: email, social, paid advertising, and owned media. You will work closely with our Director of Content, VP of Sales and the CEO. In addition to this, you will work to create repeatable processes that ensure best practices in brand communication, lead generation and database management. You will also conduct analysis and reporting that will be used by senior leaders across the company. This is a role that has a wide range of projects, accountabilities and collaborators and will typically require working with deadlines.

Responsibilities:

  • Manage technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute, and report on traffic, leads, conversions.

  • Manage key marketing campaigns and lead management.

  • Create and maintain metrics reports across...

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Position: Vice President of Business Development

Location: FIT4MOM Home Offices in San Marcos, CA

Job Description:

As a VP of Biz Dev, you will manage the company’s Franchise Sales Team and directly oversee key strategic partnerships in conjunction with the CEO and executive team. You will work closely with our Director of Content, VP of Franchise Operations, the CEO and our Founder while managing a team of 4-6 direct reports.

You will work to create value-driven relationships with franchisees, instructors, and other consumer brands. You will be responsible for the results of the franchise sales team and the revenue generated from our Marketing and Strategic Partnerships.

This role will involve contribution to the Company’s overall strategy and be an active participant with the executive team in a startup environment.

Responsibilities:

  • New franchise sales and growth to base through sales activities and management of Franchise Sales Team pursuant to Company Strategy

  • Establish strategic partnerships with aligned...

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This FIT4MOM and BOB segment will give you 3 exercises to do on your next stroller walk or run. You will gain strength and endurance in these highly effective movements!

1. Plie Stroller Chest Press & Row - lower body, chest and back

2. Incline Cardio Back Pedal - lower body and cardiovascular endurance

3. Side Stroller Push/Pull (on a slight decline) - lower body and obliques

Give them a try!

#FridayFitnesswithFarel #FIT4MOM #Fit4Baby #StrollerStrides #StrollerBarre #BOB

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Fitness.

Nutrition.

Mind Set.

Emotional Health.

Where do you desire progress? Where do you desire change or growth?

The KEY is Passion and Purpose...Knowing your WHY is paramount. Why do you desire progress in whatever area of your life? What does that mean to you? Identifying that will drive a greater passion.

Getting clear and "owning" your Purpose comes from that fire within...your Passion. Is it about a healthy lifestyle for your kids? Is it about being strong in body and mind to face challenge? Is it about the power of making good choices for you and your family? Is it about changing old "truths" you have believed about yourself? Find the fire within to direct your purpose and the Progress will come.

Step by step, you WILL get there and we are happy to help!

#FridayFitnesswithFarel #FIT4MOM #Fit4Baby #StrollerStrides #StrollerBarre...

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There's one thing that struck me about becoming a mom. It makes you raw to the world. I mean you always knew that there was hate, conflict, war and injustice before becoming a mom. But something happens. You start to feel a connection, a personal responsibility to make the world a better place.

Once you become a mom, your heart is connected to all moms. It doesn't matter what city or what country you are from. We connect. When a mom hurts, we all hurt.

Right now, we are all hurting and filled with the sadness for Orlando. We are sad for the lost lives due to hate. We are broken hearted to our core for the loss of that poor little boy at Disneyworld.

There is no band aid. There is no fix. All I can share is a virtual hug. I'm sending each one of you my heart of a mom. Where there is sadness, there is also light. Look at the love and support of those around you. Hug your kids tight. Be grateful for the chaos of the day. As moms, let's be the light and the love that this world needs. And as Mr. Rogers said, "...

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Moms, do you see (REALLY see) your strength? Your power? The ABUNDANCE in your life? It's there...but where, you ask?

Your abundance is in your LEGS - Those strong pillars of muscle which connect you to earth and move you through your world with your children in tow. You squat, lunge, sit and stand with such grace and power each and every day. See your strength now?

Your abundance is in your ARMS & SHOULDERS - Your "mom muscles" which hold and carry your beautiful babes. In your arms, they grow, wiggle and experience this beautiful life from the viewpoint you give them. See your strength now?

Your abundance is in your CENTER - Your incredible core is the center of your power, your stability and your launching point. Your world is about physically reacting with your children (in fun and in safety) and your center provides the place where your strength stems from. See your strength now?

Your abundance is in your HEART - You feel so...

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Introducing bottles to breastfed babies can be a stressful and emotional time for parents and baby.

Some moms feel guilt when baby is introduced to a bottle because it’s a huge change for baby, while some moms worry about nipple confusion (also known as nipple preference). Many parents are overwhelmed by the amount of information and advice on what bottles to use, and when to start using them.

Take a deep breath! It is important to remind yourself – and remind yourself OFTEN – that you are a great mom. Breastfeeding is important when you and baby are together; however, if you will be apart for a feeding, it will take some time and patience by your caregiver to teach a breastfed baby to take a bottle.

Here are some tips we find helpful when introducing breastfed babies to bottles:

  1. If you and baby won’t be apart for feedings, don’t feel pressured to introduce a bottle. Many moms are able to exclusively breastfeed! However, if you and your baby will be apart while you’re still breastfeeding – because you’re returning to...
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MOMS...We see you.

We get your challenges (they are real). We know your struggles (also real). We feel your fatigue...in our bones! We also know a place called "Fervent Joy" lives in you, as well. Let's Go Get Her!

We used to:

  • Laugh without concern for volume or duration.

  • Run towards objects, people and experiences without hesitation.

  • LOVE without trepidation...like your children do.

Yes, adult-ing does ask for a bit of decorum. It's understood that we have responsibilities which ask for reasonably appropriate behavior. But, what about those times when it doesn't?? When your inner, fervent JOY can be released for the world to witness and then emulate?!

Your deep and beautifully chaotic JOY is still there...Let's go find her!

#FIT4MOM #FridayFitnesswithFarel

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Being a mom is stressful, but there is one simple thing we can all do (besides working out ) to reduce our stress today... a bit of spring cleaning and DECLUTTERING!!

Living inside of a messy, disorganized space can make your life feel a little out of control. A couple of times a year we all need to evaluate our space and get rid of the things our family no longer needs.

Purging can be especially hard when you're a mom. Not only do we have emotional attachments to many things, but our kids do as well. Before you know it you might be holding onto every baby outfit and toy because they bring back such sweet memories. But you will drown in the clutter.

Come on – it's time to get rid of a few things and feel good about it because your'e either helping other families with your donations or making a few bucks for your family while making your living space a lot neater and cleaner!

Tip #1 – Be willing to purge; set some time aside, put on some fun music and get ready to be real. You haven't worn or used it in years? – get rid of it.

Tip #2 – It will be...

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Do you put YOU first? Do you think that sounds selfish? We don’t! Most moms put themselves last on the priority list. There’s just not enough time, so you surely can’t make health a priority. It would be selfish of you to care for yourself, right? Wrong! Chances are that you are the back bone of your family. There’s no cheating in health. You can’t postpone it. It happens now. The longer you go without taking care of yourself, the longer and more severe the consequences can be. It’s a lot easier to get a few walks in a week than to be going to the doctor frequently due to illness.

This is why at FIT4MOM we are excited to bring you the FIT4MOM Virtual Marathon this month. We want you to take care of YOU, so by helping to give you goals, motivation, and a way to get out and move, then we are doing what we hope and we know YOU can do this!

Take care of YOU this month and every month, every day, every second. You get one chance, right? Take those challenges and get moving, and if you already are, then keep going because you are doing great.

You can still join in...

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Mother's Day has come and gone, however, you deserve some pampering all year round, right?!? While I am a firm believer in moms taking care of themselves ongoing for the sake of others, sometimes this takes practice. Let's use the month of May to create some habits of self care that, hopefully, will continue all year long!

Our first week has passed but you are welcome to do some care retroactively (consider it extra credit).

WEEK ONE: Take a bath, 20 min walk alone, massage

WEEK TWO: Read part of a book, take a bath, write a note to a friend

WEEK THREE: Meditate or pray for 5 minutes, spend time with a friend, 20 minute walk alone

WEEK FOUR: Write in a journal, listen to a fun podcast, dance in your living room (personal fave)

It's a practice to recognize and then act on making yourself a priority in your life. You were here before your children...you were here before the relationship that created your children...bring her/YOU back! Take time for your emotional health this, and...

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It’s a beautiful thing. Your body is a super-powered machine designed to convert food (aka calories) into potent kinetic energy, feeding that powerful squat or sprint with every bite. Of course, not all calories are created equal and there’s true science behind what your body needs before and after you workout. Not surprisingly, your system runs on different types of fuel for different needs. Timing is also a big factor and knowing when to get your nutrition in both pre and post workouts are critical to your optimum performance and recovery. If you don’t eat enough of the right types of macronutrients at the right time, you can actually ‘undo’ the beneficial effects of the workout before you ever get started. So, before you got hot and heavy into your fitness regimen, keep these guidelines in mind:

- Timing is everything. Enjoy a balanced macronutrient meal around 2 ½-3 hours prior to exercise in order to allow for digestion. Combine mostly high quality carbohydrates like beans, slow-burning grains, fruit and starchy vegetables with some protein and a little fat...

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The original post of this recipe is found here:

Post St. Patty’s Day Recovery Meal: Stuffed Cabbage Rolls

Ingredients:

1 head green cabbage

1 tablespoon coconut oil

1 medium red onion, finely diced

2 cloves garlic, minced

2 cups mushrooms (you can choose cremini, portabella, shiitake – or mix them up), washed with Eat Cleaner Fruit + Vegetable Wash, then minced (you can do this in the food processor)

1 cup cooked brown rice or quinoa

1/4 cup plus 1 tablespoon (reserve for garnish) flat leaf Italian parsley, washed Eat Cleaner Fruit + Vegetable Wash

1 tsp sea salt

2 tsp black pepper

Tomato Sauce:

2 cloves garlic, crushed

1/2 tablespoon coconut oil

1 1/2 cups low sodium tomato sauce

1 tsp ground cumin

sea salt and black pepper to taste

Directions:

  1. Cut bottom stem off of cabbage head and peel away any torn outer leaves. Gently separate leaves out and place in a colander....
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Daily nourishment

The truth is, the typical Western diet may not always provide the essential nutrients the body needs to support overall wellness and avoid nutrient deficiencies. This may be why many adults in the U.S. take at least one dietary supplement every day. If you supplement with a New Chapter® women’s multivitamin, you’ll get over 20 of these important vitamins and minerals in a whole-food cultured form, as well as complementary herbal blends. Discover more about our Multis.

Bone Health & Calcium

Almost every woman recognizes the need for bone-nourishing calcium, especially after reaching age 30, when maintaining bone strength can be a challenge. Women may look to calcium supplementation to help, but calcium alone is not enough. It’s also important to remember that the body needs other critical nutrients to ensure the calcium gets absorbed into our bones....

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After becoming a mom, many women feel as if they have to "go it alone"...

  • Like they should just know how to care for this baby.
  • Like they should just know how to juggle motherhood and self.
  • Like they should just know how to get out of the house with her baby and exercise.

FALSE.

While it is possible to move through your moments, your day or your week alone...it's not what we were meant to do. As women, we experience changing levels of hormones (oxytocin our LOVE hormone, specifically) when we are in connection with each other. We manage stress better with each other!

We also commit to change and/or habits with greater passion with each other by our side. With your friends by your side, you have the emotional support to stay on track.

Next time you find yourself saying your knee-jerk response : "NO" when someone asks to help you, to join you, to invite you...lean in and accept the connection.

...

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If you’re 30+, you’re losing bone.

Both men and women will begin to lose 0.5–1% of their bone density or degree of bone mineralization per year starting around age 30. In women, the rate of loss will spike to 2–3% per year for the first 3–15 years following menopause.

Beyond bone health: The critical need for calcium

Calcium is a critical mineral that is important not only for bone health, but one that also aids muscle and nerve function, blood pressure regulation, blood clotting, cellular health, and the release of certain hormones. Calcium is even required for a normal heartbeat!

Not surprisingly, given this vital role, the body maintains a constant level of calcium in the bloodstream. To support this constant level, our bones also act as a storage bank for calcium. If blood calcium levels are low due to dietary intake, calcium is taken from our bones and used by the body — which over time can affect bone density.

The body also loses calcium through sweat, urine, cut hair and...

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This blog is a blog written and edited by Lisa Druxman and FIT4MOM. For questions about this blog, please contact us at blog at fit4mom.com.

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Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer, provider or party in question.